EMNW bring Y2K riffs and communal chaos to new single Party Loud
EMNW have released their new single Party Loud via Music For Nations and Sony Japan, delivering a tightly wound blast of nu-metal riffs, rap-led verses and J-pop melody.
The Japanese duo, made up of EMMA and MENU, push their heavy Y2K-influenced sound towards the live room on the track. Relentless percussion and distorted guitars frame a chant-ready chorus built around the repeated countdown: three, two, one.
Party Loud follows July’s LOVING TO GET US BY, and arrives after the pair’s first UK visit this summer, which included an appearance at The Great Escape Festival.
A track built for the pit
EMMA said the song’s demo immediately conjured the energy of a packed show: “The second I heard the demo, I couldn’t wait to get on stage and go completely wild with everyone! It’s loaded with raw intensity about owning who you are, and carries that heavy message that no matter where you’re from or what language you speak, the moment we turn up together, we’re one community.
“It’s pure EMNW energy that gets your whole body moving! Let’s roar ‘3, 2, 1!’ together at the shows and bring the house down as the EMNW family!”
MENU added: “I am beyond hyped to finally drop this track! The message hits hard on staying true to yourself while keeping your feet on the ground, which is something I live by. It gives me an instant boost every time I play it—putting this on first thing in the morning is the ultimate kick-start.
“Out on tour, I want to create moments where complete strangers end up jumping shoulder-to-shoulder. Put it on heavy rotation and make sure you lock down the chants!”
Watch the new video
The official video for Party Loud is also available now, capturing the track’s sharp-edged, high-volume charge. Watch the video here.
EMNW have recently played major Japanese festival dates including SUMMER SONIC and VIVA LA ROCK, alongside arena support shows with Avenged Sevenfold. Their headline run is set to culminate at Zepp Shinjuku in Tokyo this December.
